Dewey Beer Co. nabs three Crushie craft beverage awards
Dewey Beer Company was the winner of three Crushies in the 2024 Craft Beer Marketing Awards competition.
"We were so impressed by the sheer creativity, innovation and caliber of marketing displayed in entries this year in every category," said Jim McCune. CBMAS co-founder. "More than 600 industry professional judges from around the world had their work cut out for them!”
Multiple craft beverage types were invited to enter more than 20 categories, resulting in a total of 227 award wins presented to brewers, designers and marketing agencies from around the world. This year there are 90 Platinum Crushie wins, 96 Gold Crushie wins and 41 Global Crushie wins.
Dewey Beer Co. was recognized with a Gold Crushie for Best Can Label Design for Águas de Março dry hopped lager, created by Lauren Lee, designer. Dewey Beer Co. also received a Gold Crushie for Best Packaging for Craft Beer Cans, for its Mixed Hop Cooler 12-pack.
With its beach-inspired merch, Dewey Beer Co. won a Platinum Award for Best Marketing Merchandise, Craft Beer.
The first awards program of its kind, the CBMAs worldwide competition focuses specifically on excellence in the artistic and creative marketing and packaging efforts of breweries, drink makers, designers and agencies that continue to play an increasingly critical role in differentiating brands in a heavily saturated beverage retail marketplace.
“After five years of fine tuning the CBMAS into a highly successful world-class awards program, we’re excited to further commit to our inclusion of multiple craft beverage types by announcing a slight, but important, change in our name,” said Jackie DiBella-Curry, CBMAs co-founder. “For our 2025 season, we’ll officially be known as the Craft Beverage Marketing Awards, hoping to attract even more amazing work across the craft industry.”
