Open Houses are advantageous for sellers when they are conducted properly by an agent who is familiar with the home. There are several reasons why they are advantageous:
- They help drive more traffic through the home which brings more opportunities for offers.
- It also provides an opportunity for a buyer to see the property if their agent is unavailable to accompany them.
- Adding an Open House to an online listing refreshes the positioning, pushing it back to the top of the online search. This is especially important if a listing has been on the market for more than a week and the number of online views are decreasing.
- Listing an Open House online also provides an easy search tool for out of town buyers to find open houses while they are in town.
- Finally, the last reason I think Open Houses are an advantage, is the neighborhood exposure. I have often had neighbors stop by, looking on behalf of family and friends, who have helped me sell the house by raving about the community for all to hear.
I highly encourage sellers to consider Open Houses as a marketing opportunity if all safety and health precautions are followed. In my opinion, there are no disadvantages to an Open House.
For more information, contact Christine McCoy today!
Cell: 302.339.5368
For more information visit The Real McCoy Group or contact us at 302.539.1777.
