Jimmie Allen to perform in DoMore24 benefit concert March 5

CHEER Inc. is part of Delaware's statewide giving day event, Do More 24 Delaware, a 24-hour day of giving to support nonprofits serving Delaware. It runs from 6 p.m., Thursday, March 4, until 6 p.m., Friday, March 5.

Event organizers will hold an exclusive virtual benefit concert at 8 p.m., March 5. Platinum-selling, chart-topping country music star Jimmie Allen, a Milton native, will perform and follow up with fans during a short question-and-answer session after his set.

The fundraising event is organized by United Way of Delaware and Spur Impact Association. The benefit concert is supported by the Delaware Division of the Arts, King Creative, Discover Bank, Barclays, and other event sponsors and supporters.

Allen said he is excited to perform and support the Do More 24 Delaware initiative. "I say it with pride – I am a Delaware native. I love the small town I'm from, Milton, and I love the entire state of Delaware. And any time I can give back to my home state, I'm all for it,” said Allen.

To help motivate donations and support the Delaware nonprofit community, the benefit concert will only be available to donors who contribute $50 or more as part of the Do More 24 Delaware giving day event March 4-5.

Limited advance tickets will be available for purchase for $50 until Monday, March 1. All proceeds from advance ticket sales will be used to supplement the event's prizes, which will be awarded to nonprofits that receive donations during the 24-hour fundraising marathon.

CHEER serves more than half of Sussex County’s 50-plus population through an array of programs and services including nutrition, Meals on Wheels, transportation, home health assistance, social and recreational activities, as well as memory care and adult day care. 

Last year’s Do More 24 Delaware event raised nearly $400,000 in 24 hours for 276 nonprofits, with 41 percent of donors self-reporting as being first-time contributors.

As a nonprofit serving Sussex County, CHEER is eligible to participate in Do More 24 Delaware. During the giving day, donors can search the Do More 24 Delaware website, locate CHEER and donate directly to it.

For more information about about the giving day and the benefit concert, go to DoMore24Delaware.org.