Rehoboth Beach gets new stylish medical ID bracelets

Shoppers at the Super G and SuperFresh stores in Rehoboth Beach will notice something new and different at the pharmacy counter - a colorful, fun accessory that may also save a life. The stores have begun featuring a display of stylish, new medical ID bracelets and other medical ID jewelry that can be ordered online or by phone.

Medical ID bracelets and other jewelry are lifesavers, alerting caregivers immediately to medical conditions, but they only work if people are willing to wear them all the time. Until recently, lower-cost medical ID bracelets were available but were unattractive and clunky and particularly unappealing to children, teens and young adults.

Hope Paige Designs has introduced a series of inexpensive, bright, colorful rubber, mesh, crystal, bead, and rope designs to expand the choices available. The company also offers some more traditional styles, as well as pendant and dog tag-style jewelry options.

Each piece of Hope Paige medical ID jewelry carries the Medical Alert symbol and is customized at no additional charge with engraved information about the medical condition of the wearer. Medical ID jewelry is recommended for anyone who suffers from a range of conditions, such as diabetes, asthma, blood disorders, heart disease, and severe drug, food or insect allergies, in case he or she requires emergency medical care and is incapacitated and unable to explain the condition.

Hope Paige bracelets were featured in a recent Wall Street Journal article written by a reporter who had had a bone marrow transplant for leukemia. She found herself in a medical emergency situation requiring a transfusion and realized that, if she had been unconscious, she wouldn’t have been able to tell doctors that she could only tolerate irradiated blood. She began to examine the newest options for medical ID jewelry.

Hope Paige Designs was founded in 2003 in West Conshohocken, Pa., by two women, Shelly Hope Fisher and Lisa Paige Hobyak, who liked to make jewelry. One of their friends had a teenage daughter who had refused to wear the ugly, obtrusive medical alert bracelet that was the only type available at the time. Hope Paige designed a pretty, fashionable medical alert bracelet for the teen, which she is now happy to wear all the time.

Hope Paige has partnered with Ronald McDonald House Charities, the Juvenile Diabetes Research Foundation, the Make-A-Wish Foundation, and other nonprofits. Corporate customers include The Coca Cola Company and The McDonald’s Corporation.

“Our company recognized the importance and lifesaving value of medical bracelets,” says Shelly Fisher. “That’s why it was so important to create styles that people actually want to wear.”

The displays can be seen and brochures obtained at the Super G and SuperFresh stores in Rehoboth Beach, or the jewelry can be ordered online at one of the following websites, www.Hopepaige.com/GiantLandover or www.Hopepaige.com/LiveBetter, or by calling 855-519-3684 or 855-467-7208.