Schell Brothers wins numerous Regal Awards
The Home Builders Association of Delaware held its 27th Annual Regal Awards Ceremony May 17 at Mulligan’s Pointe in Georgetown.
The Regal Awards assign well-deserved accolades to builders across Delaware to recognize their outstanding achievements in the home building industry. Each submission is scored by a panel of experts who focus on the areas of design, craftmanship or sales.
The Schell team members anxiously awaited this year’s results while enjoying delicious hors d’oeuvres and cocktails. They were happily surprised to take home an impressive list of awards after a year of tireless effort and working with amazing homeowners in 2018. Schell won several awards across a range of categories and is particularly proud of a few that represent great successes in the last year.
The Orchid model at Truitt Homestead in Rehoboth Beach now boasts the title of Best Active Adult Community Home, which is also a win for the company’s newest series of homes. The favored Orchid floorplan is part of the Coastal Series, single-family homes for those wanting to downsize or leave a smaller footprint. The Coastal Series homes all aim to maximize every inch of space and embrace the concept of form follows function. They are available in several Schell communities in addition to Truitt Homestead.
Also part of the Coastal Series is the Bluebell at Solitude on White Creek, a floorplan that won Regal Awards for Best Interior Merchandising and Best Outdoor Design by a Designer for its courtyard.
The Orchid and Bluebell models snagged Gold and Silver awards, respectively, on a national level in the past year as well.
Locals will remember Schell Brothers’ cheery and attention-grabbing Christmas billboards that lined Route 1 this past holiday season. The in-house marketing team members were excited to receive the Best Billboard Award for the Christmas Countdown billboard located next to the Crab House in Rehoboth with changing digital numbers as part of a countdown to Dec. 25.
Another proud moment for the marketing team, and for the entire company as this was a whole-team effort, came when Schell won the Regal Award for Best Event/Promotion for the Homeowner Appreciation Party it threw for all of its homeowners in September 2018.
The Schell sales team did a phenomenal job at this year’s Regal Awards, with 19 individual community sales managers earning awards for outstanding sales performance in the new home building industry. Top performer Adam Pettengell, current community sales manager at Governors and formerly at Coastal Club, had the Highest Number of Units Sold and the Highest Sales Volume in 2018. He and his sales partner Natalie Sweeney have contributed immensely to the instant and long-lasting success of the Governors community on Gills Neck Road in Lewes.
Schell congratulates all team members for the hard work and dedication they put in each day.
Schell Brothers won the following home building awards: Best Multifamily Community Home: The Bristol at Coastal Club; Best Active Adult Community Home: The Orchid at Truitt Homestead; Best Interior Merchandising: The Bluebell at Solitude; and Best Luxury Community Home Over $400,000: The Whimbrel at Solitude.
Schell Brothers won the following marketing awards: Best Print Ad: Vitamin Sea; Best Informational Brochure or Booklet: The Look Book; Best Logo: Governors; Best Image Campaign: Governors; Best Billboard: Christmas Countdown; Best Social Media Campaign: Give Kudos to Your Home; Best Email: Monthly Newsletter; Best Video or Commercial: Unmatched Customer Service; and Best Event/Promotion: Homeowner Appreciation Party.
Creative Courtyards, an affiliate company of Schell Brothers, won the following awards: Best Outdoor Design – Designer: The Bluebell at Solitude Courtyard; Best Email Blast; Best Print Ad; and Best Image Campaign.
Members of the Schell Brothers team won the following individual sales awards: Diamond: Natalie Sweeney, Adam Pettengell, Frank Ryan, Nikki Southard, Josh Hay and Vicki Wilkins; Platinum: Josh Stone, Jeff Klabe, Andrew Rogan, Grace Reardon, John Gross, Mollie Stevenson, Alli Perry, and Joe Wobeter; Gold : Tyler Brock, Austin Oswinkle, Melissa O'Neill and Jay Hauck; and Silver: Kathryn Hanlon.
Highest Number of Units Sold and Highest Sales Volume both went to Adam Pettengell.
