Major Biden's Indoguration raises $200K for Delaware Humane
Delaware Humane Association and Pumpkin Pet Insurance hosted a virtual fundraising event Jan. 17 to celebrate the Indoguration of Major Biden, the first shelter pup to become First Dog. The event, powered by Zoom and emceed by NBC News’ “Today” host Jill Martin, celebrated Major’s journey from DHA shelter to the White House in an effort to raise awareness around the importance of pet adoption and support more shelter animals like Major in finding their forever homes.
With more than 7,400 attendees, the event raised $200,000 to support the DHA – a significant impact during a typically slow month for donations. DHA received 100 percent of the proceeds to support its essential relief efforts for pet parents who are struggling financially during this time and homeless pets in need of forever homes.
The virtual party featured a contest to become a member of Major’s Cabinet as the Secretary of Rescue Dogs. Philanthropist, animal advocate and founder of Beaux & Paws, Sir Darius Brown, announced the winner from among 700 entries submitted. The grand finale featured Grammy, Tony and Emmy Award-nominated singer, songwriter, actor and dog-lover Josh Groban performing an original dog-themed song to thank participants for their support of DHA and congratulate Major on his move to the White House.
"We are completely blown away by the support this event received and the incredible generosity shown toward the Delaware Humane Association," said Pumpkin CEO Alexandre Douzet. "Helping as many animals as possible is part of our DNA at Pumpkin Pet Insurance, and we are so pleased to have worked with DHA's amazing team to ensure they are well equipped to accomplish their organization's mission as we begin this new year."
“Our DHA team is truly astounded by the love and support we have received, in honor of Major,” said DHA Executive Director Patrick J. Carroll. “We celebrate each and every time one of the animals in our care finds its forever home, and this one calls for a special celebration! Thank you to everyone who joined us for the Indoguration and for the generous outpouring of donations. They will enable DHA to start this new year in a strong position, and will help so many animals and people. We are incredibly grateful.”
More information about the Indoguration can be seen at pumpkin.care/blog/indoguration.
Pumpkin Insurance Services is a direct-to-consumer pet care company and insurance producer founded to ensure pets live their longest and healthiest lives. Pumpkin insurance plans offer dog and cat owners advanced veterinary care coverage, and the optional Preventive Essentials plan add-on offers life-threatening disease prevention through reimbursing for vaccines and related annual wellness exam and lab tests, enabling consumers to make data-informed care decisions based on their individual pet’s health needs. Learn more at pumpkin.care.
Delaware Humane Association, located in Wilmington and Rehoboth Beach, is a nonprofit, no-kill animal care and adoption center. DHA’s mission is to make friends for life by connecting people with animals and building strong relationships to better serve the community. For more information or to donate, visit delawarehumane.org.